ÖFUURË - FALL 2020
End-To-End Video Production · Ad Campaign
ÖFUURË is an African-inspired brand, featuring beautiful pieces with vibrant prints and bold patterns for the everyday Queen. Ofure is an Ishan word meaning "it is well"
Over 2 days, we captured scenes of ÖFUURË models in various garments from the Fall 2020 collection.
Role: Videographer, Video Editor
Client/Production: OFUURE
Kit: Canon C300 MK II, Canon L- Series 24-70mm
Software: Adobe Premiere Pro, Adobe After Effects
Year: 2020
Room For Improvement:
Having a colour checker on set as part of prep during fashion shoots is vital. One major element of the success of this project hinged on the ability to dial in accurate tones and hues to correctly represent the garments OFUURE has on offer. A lesson learned on this project.
Keywords:
Adobe After Effects · Adobe Premiere Pro · Adobe Creative Cloud · Canon Cinema Cameras · EOS C300 Mark II · L-Series Lenses · Frame.io · 27-70mm
